Program News

Program News

Latest Updates from our program and certified suppliers

Leadbox Website & Digital Advertising
  • We are excited to announce Leadbox into the GM Dealer Digital Solution as our newest certified Website and Digital Advertising Provider.

  • Click “Learn More” for more information and to enroll.
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SM360 Enrollment Pause
  • As of March 20, 2024, all enrollments for SM360 and Pixel Guru through the Dealer Digital Solution will be on hold due to service level concerns with the supplier. General Motors and Shift Digital are currently working with SM360 to ensure all performance-related deliverables are met as soon as possible so we can resume normal enrollment activities.

  • Note that you will still be able to register for any SM360 products on the site but they will not be processed with the vendor until service levels are restored.

  • Thank you for your understanding.
Equinox EV Banners and Landing Pages
  • To accompany the launch of the Equinox EV, we have prepared a new homepage website banner for use on your website. This asset will link to GM’s all new Equinox EV Custom Lead Generation Form and will include a custom link specific to your BAC to capture leads.

  • This form will provide customers with the opportunity to learn more about each available trim, including pricing and range, as well as provide the opportunity to choose their preferred color and indicate interest in optional packages.

  • Once customers have designed their ideal Equinox EV, they will be prompted to send the design details, along with their contact information to your dealership as a Dealer Direct Lead.

  • Additionally, an Equinox EV model overview page is in the works, and should be available within 4-6 weeks.

  • If you would like to host the above Equinox EV banner and/or the Equinox EV landing page on your website as available, please contact your GM Digital Consultant or
Government EV Incentives removed within GM Incentive Offer Management tool
General Motors will no longer be authoring Federal and Provincial government EV Incentives for Bolt EV and Bolt EUV in GM Incentive Offer Management tool as of April 12th. If you or your website provider are currently sourcing these government EV incentives from IOM, you will need to create these manually or obtain from another official source.